Lately, a trend has been surfacing in our industry — and it’s not one we’re celebrating. More and more, we’re hearing professionals express disappointment over peers who are resistant to investing in their continuing education. Whether it’s skipping advanced training, dismissing personal and professional development opportunities, or refusing to learn beyond the basics, this mindset is not only short-sighted — it’s dangerous for the growth and integrity of our industry.
The truth is simple: we are the professionals, and that means we must be the experts. If you’re offering a service or talking about a product, your clients are trusting you because of your knowledge. Staying competent and confident in your craft requires a commitment to continual learning. Without it, you risk falling behind, losing credibility, and missing opportunities that could elevate both your career and your income.
But education isn’t just about technique. At BABE, we know that true growth comes from more than learning “how to” perform a service. That’s why we cover areas that are just as vital for long-term success: • Boundaries that protect your time and energy • Financial literacy that keeps your career and business strong • Personal and professional development that helps you grow beyond the treatment room • Grounding and mindfulness to help you stay centered in a busy career • Marketing strategies that bring in consistent clients
These skills are what set you apart in a competitive market.
And let’s be clear — while advanced continuing education isn’t always “cheap,” it is far from unattainable. Compared to the tens of thousands of dollars or more poured into a four-year degree, professional CE is a fraction of that investment — yet it can yield just as much, if not more, in career fulfillment and financial success. The return on investment is undeniable.
Think about it this way: if you had invested even half as much into your career education as some invest in a college degree, where would you be now? How much stronger, more confident, and more advanced could your career be?
Even those with traditional degrees know the truth — education doesn’t stop at graduation. Doctors, lawyers, accountants, and yes, licensed beauty and wellness professionals are all required to continue learning. And those who want to excel — not just get by — know that continual investment is the only way to stay sharp, competitive, and successful.
At BABE, our mission is to raise you up, to provide not just courses but community, mentorship, and confidence. Because the greatest investment you can ever make is in yourself — in your skills, your growth, and your future.
Education is not an expense. It’s an investment. One that pays dividends for life.
So, the question is — are you ready to start investing in your career the way it deserves?
